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1-on-1 Online Fitness Coaching

A body you’re proud of.
Without giving up the life you love.

Personalised coaching for fat loss, muscle, strength and feeling better. You keep the foods, the people and the life you enjoy.

Who I work with

Beginners, busy parents, shift workers, returning lifters, competitors. The plan fits around your life.

Certified trainerCertified nutritionistCompetition provenResearch backed

Free tools

Start with something free.

Six quick, no-email tools to give you a real starting point.

Real-life nutrition

Backed by research & studies

Here’s why you don’t need another diet.

Most plans fail because they don't survive a normal week. No food is good or bad. It's how it all fits together.

The plan has to work on your worst weeks, not just your best ones.

These are general principles, not medical or nutritional advice. Individual needs vary and should be adjusted based on real-world progress.

Three pathways

Structured, dynamic, or slow and steady. Your plan, your life.

Results

Results should change more than the number on the scale.

  1. 1Lose body fat
  2. 2Get stronger
  3. 3Feel better
  4. 4Build confidence
  5. 5Make everyday life easier
  6. 6Build a life you can maintain

Philosophy

Build a body that supports the life you want to live. Discipline without punishment, strength that serves the life you want.

DisciplineResponsibilityResilienceSelf-respectCapabilityConfidenceLong-term wellbeing
Deadlifting in competition

In the room

I train the way I ask you to train.

The programming and nutrition I give you are the same principles I use myself.

OFFERS & DEALS

Deals, offers, and what’s coming.

Enter your email to hear about coaching offers, seasonal deals and upcoming sales. I only email when there’s something worth your time.

No spam. Unsubscribe anytime.

STOP STARTING OVER

Build a system that survives your real life.

A proper consultation, a plan built around you, and someone checking in on you. No rigid meal plans, no guilt.

Follow the journey

Coaching thoughts, training clips and real-life consistency on Instagram.

@ST.JOHNCOACH